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Program: Sales Square 1

This module provides basic concepts of sales. It is a headlight for sales professionals on their career clarifying basic critical elements such as sales role, loyalty, sales process, different functions within sales organization.

  • What is sales and differentiation between sales and other customer focused functions
  • Inevitable finance knowledge for sales professionals
  • Inevitable marketing knowledge for sales professionals
  • Sales channels and different types of selling
  • Different sales functions within the sales organizations
  • Buyers and their motivation
  • Selling cycle and purchasing cycle